Clients
70% of our business is centralised and multi-national. This is a selection of our globally or regionally aligned clients:
Case studies
Tayto, historically the number one crisp brand in Ireland lost its position to international brand Walkers (PepsiCo), in order to reclaim this position we had to start an ongoing brand conversation across relevant connection points and sell more crisps.
In 2008 Heineken were seeking a way to deepen their association with rugby and talk to hard core rugby enthusiasts – the real fans. MindShare commissioned the no. 1 sports show on radio in Ireland to produce a series of exclusive podcasts available to download from i-tunes featuring in depth rugby discussion.
With the growing use of social networking between young adults, The Health Service Executive and the National Office of Suicide Prevention ran a campaign utilising this platform to allow young adults to discuss the sensitive topic of mental health.
Mr. Tayto looking for Love
Heineken Off The Ball Rugby Podcast
HSE Mental Health